What can behavioural economics bring to Slovak healthcare?

What can behavioural economics bring to Slovak healthcare?

Imagine you receive an invitation letter to a screening programme for early detection of breast or colon cancer that actually motivates you to attend. Yes, it's possible with a little help from something called behavioural economics. Anca Dragu reports.

Behavioural economics in Slovak healthcare

Anca Dragu, Photo: TASR